Guttmacher Institute

Instagram Branding & Design

Stand up for your rights.

The Guttmacher Institute is a leading research and policy organization committed to advancing sexual and reproductive health and rights in the United States and globally.

In 2020, I worked with a copywriter to launch their Instagram account. We created a look that combined clean editorial infographics with bold, eye-catching photography and illustrations.

For Guttmacher, Instagram is not just another way to promote their organization—it’s also an opportunity to put factual information in the hands of real people and more effectively shape the discourse surrounding important issues like LGBTQ+ rights, abortion access, and more.

Scope of Work:
Instagram Brand Guidelines, Social Media Posts, Illustration